Coca-Cola Beverages Tampered With in China, Government Says
This article from Bloomberg News highlights the success multinational companies have had in expanding into the world's high growth economies and dominating their respective niches. Here is a section:
Coca-Cola and its Chinese bottling partners will invest $4 billion in the world's fastest growing economy over three years from 2012 amid plans to build more factories and win market share from rival PepsiCo Inc., it said in August. The company is also talking to regulators about selling shares in China, which Chief Executive Muhtar Kent described as "one of our most important growth markets in the world."
Sales surpassed 1 billion unit cases in the six months through June, compared with 2005, when it sold that amount for the whole year, Coca-Cola has said. Each unit case has 24 eight- ounce servings.
Coca-Cola controlled about 62 percent of the country's soft drinks market last year, followed by PepsiCo Inc. with 29 percent, Euromonitor International estimates. Minute Maid is one of Coca-Cola's best-selling brands in China, according to the London-based researcher.
